Start Here: Get Your Free Website Insight
Curious What Your Website Is Really Saying?
Try a Sample of The Ultimate Answer
Your website has a story to tell. What is it saying to your potential customers?
Enter your website address to receive a personalized Quick Website Insight audit by email in about a minute. You’ll get an initial look at what your website communicates to potential customers and where there may be opportunities to improve.
Think of it as your starting point, not the whole picture. It’s a taste of how I approach website strategy: looking beyond the surface to help you understand what your website is communicating and what deserves a closer look. This is a review of your home page first impression.
Your free insight is a starting point, not the whole picture. Automated tools can identify certain issues, but they cannot fully evaluate your business strategy, your customers’ needs, the nuances of your message, or what makes your business different.
Robots Check Code.
Directors Check Strategy.
A website scan can flag issues. But does your website support your business goals and help potential customers take the next step?
Automated tools can flag technical problems, but they can’t tell the whole story of your business. With 25+ years of experience, I look beyond the code to consider your website from your customers’ perspective: what they’re seeing, what they’re understanding, and what might be getting in the way of taking the next step.
The 60-Minute Live Website Strategy Audit
This isn’t a meet and greet. It’s a hands-on strategy session where we look at your website together, discuss what you want it to accomplish, and identify practical priorities. You’ll leave with a clearer understanding of what needs attention and what to do next.
Live Website Strategy Audit
60 Minutes | $297
Understand What Needs Attention, and What to Do Next
What You Get in Your Live Audit:
- Business & Messaging: Does your content communicate your value and support your goals?
- Customer Journey & Conversion: Can visitors find what they need and take the next step?
- Content, Search & Trust: Does your content answer customer questions and show your expertise?
- The Detailed Review: A recorded walkthrough of your site where I point out exactly what needs to be fixed.
- The Action Plan: A prioritized checklist of what to fix first to get the biggest ROI.
HOW THE LIVE STRATEGY SESSION WORKS
No Passwords. No Zoom Fatigue. Just Answers.
Step 1: The Intel (Before the Session)
I’ll send you a link to a private Intake Form once you book. That way, we can spend our time together evaluating your website in the context of your business—not starting from scratch.
Step 2: The Live Session (60 Minutes)
We meet on Google Meet and review your website together. Looking at it from your customers’ point of view, we’ll examine your messaging, user experience, customer journey, calls to action, lead capture, and on-page content. We’ll discuss what’s working, what may be getting in the way, and what deserves your attention.
Step 3: The Action Plan (Your own task list)
You won’t leave with just good ideas. You’ll receive a prioritized action plan outlining what to address first and the next steps to take.
You’ll also receive a recording of our session and its transcript so you can revisit the discussion and recommendations. Use them as a reference as you work through your priorities, whether you handle the changes yourself, delegate them to your team, or bring me back to help.
Hope is Not A Strategy
Your Live Website Strategy Audit helps you understand what your
website needs and where to focus first.
If you need more extensive strategic guidance or help putting those priorities into action, we can discuss what makes sense for your business.
Frequently Asked Questions
Q: Is this just a sales pitch for a new website?
A: Absolutely not. My goal is to help you make informed decisions about where to invest your time. You can hire me to fix it, do it yourself, or give it to another developer.
Q: Do I need to provide you my passwords?
A: No. The Quick Website Insight report and the Live 60 min Audit are conducted on the “front-end” of the website. I look at the site from the “User’s Perspective” (the outside). I don’t need to log in to see where your customers are getting stuck.
Q: Can I share the transcript with my team?
A: Absolutely. You’ll receive a recording of our session and a transcript so you can revisit our discussion and share the recommendations with your marketing team, web developer, or business partner.
Q. Is this audit right for my business?
A. Yes, if you have a website and want to understand how well it supports your business goals. Whether you’re a solo entrepreneur, a nonprofit, or an established small business, we’ll look at your website from your customers’ perspective and identify opportunities to improve your messaging, customer journey, and path to action.
Q. Will you make the changes to my website for me?
A. The Live Website Strategy Audit focuses on evaluating your website and providing a prioritized action plan. If you’d like help implementing the recommendations, I can review our session and provide an estimate upon request. You can also make the changes yourself or work with your existing team or developer.
